With WorkWave's move to the historical Bell Labs building (now Bell Works), came an opportunity to update their corporate branding to better reflect their position in the tech industry. Brighter colors, a new font and supergraphics were infused across all projects to ensure consistency with a more modern feel.

Shown here are a few examples of WorkWave's new and revamped corporate identity along with the new and improved Brand Guidelines.

In the Fall of 2016, WorkWave decided to introduce a new company-wide intranet. The Compass was launched with it's own internal brand that falls in line with the WorkWave corporate branding. WorkWave colors and similar supergraphics were used in the logo as well as the intranet's UI to ensure brand consistency.

Shown here is The Compass' homepage, the logo, event page, as well as the welcome flyer handed out to all employees.

PestPac User Conference is one of WorkWave's largest annual events where PestPac's current users come to perfect their skills within the software as well as network with others in their field. 

User Conference 2017 was held in Las Vegas, Nevada. All promotional materials, giveaways and signage were inspired by it's location; conveying the bright lights and excitement that all experience while walking down the Vegas Strip.

Shown here are a few examples of signage, as well as a promotional Facebook graphic and a sponsor brochure.

Every year, NPMA gathers thousands of pest management professionals from all over the world to offer opportunities for networking, sharing, and to provide access to the latest products and technologies.

The overall goal for the PestPac booth was to showcase the PestPac brand, new messaging, and the unique features PestPac has to offer. Each feature is showcased at one of the demo stations where attendees will experience the software feature first hand.

Shown here is the PestPac booth along with other items that create the visual, PestPac experience at PestWorld. 

PestPac is an end-to-end software solution for pest management professionals that assists pest control businesses in finding customers, optimizing routes for technicians, collecting payments, managing the back office and more.

The PestPac website re-design project was more than just a new website. Like WorkWave, PestPac had also experienced a branding refresh. The challenge was to visually depict the six core features within the software while also diving into the more robust functionality as well as keeping the story of how a client's everyday work experience can only improve with PestPac. With this thinking, the hexagon became a visual staple to always relate back to the core.

PestPac software targets the key pain points that pest control companies encounter in their day to day operations. In addition, PestPac is one of WorkWave's most robust products with a large customer-base. Because of this, PestPac has a large library of marketing collateral; so it is important that each case study, brochure, and sell sheet (shown here) all look unique but consistent.

One way this is achieved here is the consistency in colors, iconography and imagery while switching up the layouts to provoke interest from every viewer.

WorkWave Route Manager is a suite of fleet management solutions. It's proprietary algorithm ensures the best and most human friendly routes are used to help save time, costs and improve customer satisfaction. 

The ROI calculator was developed to give prospective clients an example of how Route Manager can help them with their business' cost savings. Because of the extensive information the calculator gives, it was important to have a simple and clean design that was easy to navigate and skim.

Shown here is the ROI calculator landing page as well as an additional landing page that gives the prospective customers a better understanding of the product's features.

WorkWave Route Manager ensures the best and most human friendly routes are used to help save time, costs and improve customer satisfaction. 

A multitude of industries would determine WorkWave Route Manager as a valuable asset to their business. This is why it is important to find the commonality between all of the industries and use it as a common theme across all marketing collateral while remaining within WorkWave Route Manager's brand guidelines.

Using consistent iconography, color scheme and imagery of roads and deliveries, ensures that every prospective customer is able to relate to the brand and the product.

WorkWave provides a full range of marketing services including website design. Shown here is the website design (home page and theme showcase page) which displays and explains all of the website templates the marketing clients can choose to be customized to fit the needs of their business.

Because the themes are the main focus, it is important that the overall design of the website is clean and simple in order not to distract from the individual themes' design.

This is a group of cards and invitations that put typography and hand-lettering at the forefront. Oftentimes, it is easy to overlook typography as a major design asset. Which is why it helps make a stand-out result.

Shown here is a collection of logo designs created for multiple businesses, products and events.

This wedding invitation suite and event signage was designed to embody the essence of Lindsay and Tim’s rustic-chic wedding. The combination of the real woodgrain invitation, watercolor-style wild flowers, and clover green helped to convey the beauty and personality of the venue and the couple’s desired style and vibe.